ULTIMATE SMOOTH is Giving You the Silkiest Hair of Your Life

Want silky, smooth hair that truly lasts? Introducing ULTIMATE SMOOTH; Wella Professionals’ new smoothing, shine-boosting regimen for silkier strands. For nourishment in 30 seconds and smoothness that lasts up to three days¹, this is the three-step ritual every dull, dry, frizzy mane craves. Take a closer look…

THE POWER OF ULTIMATE SMOOTH

Let’s get straight into what you really want to know: the benefits for your hair. ULTIMATE SMOOTH gives you:

- Nourishment in 30 seconds ¹;

- Smoothness that lasts up to three days ¹;

- 96 hours of frizz control ²;

- Up to 85% smoother hair ³;

- And the silkiest shine.

The collection’s glow-boosting, frizz-fighting powers all come down to a patented blend of Squalane and Omega-9, a moisturizing duo that smooths your hair in two ways. The infusion of Squalane, a natural oil, deeply nourishes inside the hair cuticle, while Omega-9, a fatty acid, recreates a hydrating, protective barrier on the outer layer. This inside-out action results in a smoother surface, which lets your hair better reflect the light. So, if you’ve been looking for shampoo commercial-worthy shine, you’ve just found it. Plus, every product in the ULTIMATE SMOOTH regimen is vegan, dermatologically tested, color-safe, and formulated to work with all hair types.

YOUR ULTIMATE SMOOTH REGIMEN

STEP 1: ULTIMATE SMOOTH SHAMPOO

With a luxurious lather, ULTIMATE SMOOTH Shampoo rids dull, dry hair of impurities and prepares your strands for the smoothing effects of your conditioner or mask. It also features the Metal Purifier; a kind-to-strands technology that neutralizes metals in your hair. We know what you might be thinking – “do I really have metals in my hair?” And the truth is, we all do, due to pollutants both in the air and in the water that you wash with. By using a shampoo that rinses away these metals, you give stressed strands a quick, easy and much-needed detox.

STEP 2: ULTIMATE SMOOTH CONDITIONER OR MASK

With the ULTIMATE SMOOTH Conditioner and ULTIMATE SMOOTH Intense Mask in your kit, you have options for lightweight nourishment and, when you need it, a deeper dose of care. The creamy conditioner instantly detangles dry strands, so hair is smoother, shinier and less frizzy – and you only need to leave it on for between 30 seconds and three minutes. Then, as a weekly treat, the mask leaves hair sumptuously soft, providing the most intense care when allowed to absorb for five to 10 minutes.

STEP 3: ULTIMATE SMOOTH MIRACLE OIL SERUM

Oil meets serum meets heat protectant in this shine-boosting hybrid, which nourishes your hair in 30 seconds¹ for smoothness that lasts up to three days¹. Designed to be smoothed through clean, damp hair or applied to dry hair in between wash days, ULTIMATE SMOOTH Miracle Oil Serum is your dullness-defying savior. A quick fix for dry, frizzy hair.

Start with just a couple of drops, applied to lengths and ends, and add more if you feel you need to. Less is more with this luxurious oil, which veils strands in an irresistible shine. You can even use it before blow-drying, straightening, curling or stepping out into the sun, as it shields strands against heat up to 230°C/450°F while protecting against UV rays. A multi-tasking miracle-worker.

GIVE YOUR REGIMEN A GLOW-UP

Want an extra-rich treatment? Mix three to five drops of ULTIMATE SMOOTH Miracle Oil Serum into the Intense Mask for extra nourishment, extra frizz control, and extra wave and curl definition.

WHO IS ULTIMATE SMOOTH FOR?

ULTIMATE SMOOTH is for anyone who wants to deeply nourish their hair, reverse dullness and tame frizz. From straight strands to curly manes, it respects your natural texture while keeping flyaways at bay. In their place, you’ll enjoy silky softness, smoothness and a deep hydration boost, with color-safe formulas that keep your dream hair hue flawlessly intact.

ULTIMATE SMOOTH VS. ULTIMATE REPAIR: WHICH IS RIGHT FOR YOU?

They’re the ultimate in hair care, but do you need the ULTIMATE SMOOTH or ULTIMATE REPAIR regimen? Here’s the quickest way to figure out which ritual is right for you…

CHOOSE ULTIMATE SMOOTH IF:

You’re craving irresistible silky shine and smoothness.

Your hair is prone to dullness, dryness and stubborn frizz.

Your silky-smooth blow-dries rarely last and you need a hard-working solution.

CHOOSE ULTIMATE REPAIR IF:

You have deeply damaged hair in need of intensive, inside-out repair.

Your strands are prone to snapping, breakage and split ends.

Building up hair health is your ultimate goal.

NEED A LITTLE BIT OF BOTH?

If you have frizzy, dry hair with signs of damage, there’s a quick way to combine ULTIMATE REPAIR with ULTIMATE SMOOTH. After washing with your chosen shampoo and conditioner, mist towel-dried lengths with ULTIMATE REPAIR Miracle Hair Rescue . The leave-in treatment repairs hair damage in 90 seconds ⁴, while leaving you with 99% less breakage⁵. And, because it’s so lightweight, it layers perfectly with other hair products.

Then, get the gloss. Apply a drop or two of ULTIMATE SMOOTH Miracle Oil Serum over the top, and you’ll be ready for zero-frizz styling with an added dose of heat protection. Together, the treatment and the serum will deeply repair and smooth your hair, so you get the best of both worlds.

Your smoothest, silkiest mane awaits.

¹ When using ULTIMATE SMOOTH Miracle Oil Serum, if unwashed for 3 days, vs. Untreated.

² When using ULTIMATE SMOOTH Miracle Oil Serum.

³ When using ULTIMATE SMOOTH Miracle Oil Serum vs. untreated.

⁴ When using ULTIMATE REPAIR Miracle Hair Rescue.

⁵ Vs. non-conditioning shampoo.